Medical IndustryMedical Industry
Utilize programmatic marketing to get new customers for your medical industry goods and services.
A PROGRAMMATIC ADVERTISING SOLUTION CAN BENEFIT VENDORS OF MEDICAL PRODUCTS AND SERVICES.
Marketing for anything medical-related on the internet may be complex and difficult to target properly. Many networks impose limitations on what may run or be promoted, leaving you with no way to place ads. ZuuKeeper can assist you here. We get your ads up where others may not because we tap into all accessible impressions and networks online. For optimum exposure and success, we ensure that your programmatic ads are viewed across all potential buyers’ device screens and channels at precisely the appropriate moment.
GROW YOUR MEDICAL BUSINESS THROUGH CONTEXTUAL AND DEMOGRAPHIC TARGETING
It may be difficult to target people who have particular medical problems or are taking certain medicines, but by tapping into limitless online and offline behavioral datasets, we become the ideal fit for medical product/service businesses. We go beyond simple demographic targeting for medical customers and can target to a detailed level, ensuring that no ad money is wasted. This very successful targeted strategy has proved to increase medical business and sales by displaying advertisements to users who meet the following (but not limited to) criteria:
- Visit websites to research a medical condition, product, procedure, etc.
- Have recently visited a physical location of a certain type of doctor
- Have a purchase history of certain products in a specific medical space
- Have visited competitors’ websites
AVERAGE MEDICAL INDUSTRY COST AND CONVERSION METRICS
$0.73
Average Display
Cost Per Click
$20.40
Average Display
Cost Per Conversion
$0.75
Average Video
Cost Per Click
$15.97
Average Video
Cost Per Conversion
AVERAGE DAYS FROM INITIAL BRAND ENGAGEMENT TO CONVERSION
14.68%
1-10 Days
14.16%
11-30 Days
23.78%
31-89 Days
47.43%
Over 90 Days
TAKEAWAYS FROM MEDICAL-BASED CAMPAIGNS
Medical advertisers that complement their advertising approach with video ads notice a 20% decrease in the average number of days between first interaction and conversion..
Conversions rise dramatically around the 45-day mark after the campaign’s debut, and even more dramatically around the 90-day mark.
REACH THE MOST PEOPLE, WITH THE HIGHEST PROPENSITY TO ENGAGE, AT THE LOWEST POSSIBLE COST
No Contracts
Campaigns Fully Managed by ZuuKeeper.
Don’t pay for impressions. Only pay when your audience engages with your ad.
High-performance programmatic pay-per-engagement display, video, audio, and OTT campaigns with average cost per clicks as low as $0.47
CPM of $2-$4 (as compared to $5-$15 CPM)
